In 1978 the Dallas Cowboys were christened 'America's team' for an NFL highlights video. Both the Steelers and the Packers, who dispute Superbowl XLV on Dallas's turf on Sunday, have a valid claim to the title. Here's a look at why the Pittsburgh Steelers more than any other outfit deserve to be called America's team.
The Steelers have won six Super Bowls, more than any other team. As of Sunday they will have eight Super Bowl appearances, more than any other team (except for the Cowboys, who haven't featured since 1995 - and anyway Pittsburgh will have a better record). They have also won back-to-back Super Bowls - twice.
Where Dallas stands for glitz and glamour, cheerleaders and prima donnas, Pittsburgh represents the working man. Victory, like steel, is forged through hard graft. The Steelers need no shiny uniforms, no outsized TV screen in their stadium and no oil money. Their team is a family business and has been since the beginning.
Steelers players practised in a public park until 1970, when they got their own stadium. Anyone could come to watch. Four years later they won their first Super Bowl, and by the end of the decade they had three more. Anyone looking to place a Super Bowl bet on the side this time around can be sure the team will give it their all.
You see Steelers jerseys all over the US. Road games can seem like home games if the home team is lacking in support. This is the team that sells the most merchandise. In terms of players, the one who sells the most jerseys is Troy Polamalu. And you know who he plays for. The Super Bowl betting might make them underdogs for the game, but they have the quality needed to secure a win.
Pittsburgh would never deliberately align itself with celebrity. But in case you're still in doubt about which is America's team, you could always ask President Obama. You know he's a Chicago fan, but as he once said, 'other than the Bears, the Steelers are probably the team that's closest to my heart'.